How Luke Tobin Launched a Voice Avatar Co‑Founder with BotDojo

Growth leader Luke Tobin set out to create a voice avatar that founders could talk to any time—someone who understands their challenges and helps them move faster. Partnering with BotDojo, Luke launched Luke Tobin AI — a conversational voice assistant that acts like a virtual co‑founder and turns ideas into action.

Visit Luke’s live experience here: luketobin.com/luke-tobin-ai

About Luke

Luke advises startups and growth-stage companies on go‑to‑market and revenue. With the rise of AI agents, he wanted a scalable way to give founders the feeling of having a seasoned co‑founder in their corner—someone available 24/7 to think through problems and help execute.

Why BotDojo

Luke chose BotDojo to go from concept to a production‑ready voice agent quickly—combining voice cloning, conversation memory, data grounding, and conversion flows in one platform. Our stack made it straightforward to design the experience, evaluate quality, and deploy it to the web with analytics and iteration built‑in.

Why It Matters

• Close deals faster: answer pre‑sales questions instantly and hand off to booking at the right moment.
• Capture more leads: greet exit‑intent and after‑hours visitors, collect email, and follow up automatically.
• Convey brand, personally: Luke’s tone and playbooks come through—responses cite sources for trust.
• Reduce bounce: turn passive browsing into a guided conversation that keeps people engaged.

What We Built Together

• Voice avatar with natural prosody: premium voice cloning configured for clear, personable delivery.
• Founder workflows: prompt and tool design for brainstorming, prioritization, content drafting, and next‑step planning.
• Grounded answers: retrieval over Luke’s playbooks and content to keep responses on‑brand and trustworthy.
• Conversion flows: seamless handoff to booking and follow‑up, so conversations turn into action.
• Site embed + analytics: simple web deployment with session logging and quality review loops.

Launch and Iteration

Within days, the experience was live on Luke’s site. From there, we used BotDojo’s observability and feedback tools to refine prompts, knowledge, and voice settings—improving clarity, personality, and conversion touchpoints over time.

What’s Next

We’re continuing to expand founder workflows, test new entry points on the site, and add campaign‑specific prompts to increase qualified bookings while maintaining Luke’s distinct voice.